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Cider/Perry in Lebanon

Publisher Euromonitor International
Published Sep 02, 2026
Length 31 Pages
SKU # EP21569253

Description

Gum in Jordan is characterised by stable yet limited progression, mirroring broader regional reliance on functional usage rather than discretionary expansion and aligning with Middle East and Africa patterns where frequent, repeat purchases are fuelled by everyday needs such as fresh breath and post-smoking routines. This environment is shaped by pronounced price sensitivity, which limits opportunities for premiumisation and restricts value growth, making gum an unexciting but steady proposition...

Euromonitor International's Gum in Jordan report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2021-2025, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Gum market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

31 Pages
Gum in Jordan
Euromonitor International
September 2026
List Of Contents And Tables
GUM IN JORDAN
Key Data Insights
2026 Developments
Gum Summary
Industry Performance
CHART 1 Wrigley’S Extra Reinforces Everyday Functional Gum Consumption
Wrigley’S Drives Routine Functional Gum Use with Strong Shelf Presence
CHART 2 Value Sales 2021-2031
CHART 3 Volume Sales 2021-2031
CHART 4 Value Sales by Category 2026
What's Next?
Brands to Leverage Routine Habits to Sustain Repeat Purchases
CHART 5 Forecast Value Sales 2021-2031
CHART 6 Forecast Value Sales by Category 2026-2031
Competitive Landscape
Mars Secures Top Spot by Prioritising Freshness and Accessibility
CHART 7 Company Shares 2026
CHART 8 Brand Shares 2026
Channels
Small Local Grocers Drive Impulse Buying with Strong Neighbourhood Reach
CHART 9 Retail Channels 2021-2026
Economic Context
CHART 10 Economic Context for Gum
CHART 11 Real Gdp Growth 2021-2031
CHART 12 Inflation 2021-2031
Consumer Context
CHART 13 Consumer Context for Gum
CHART 14 Population 2021-2031
CHART 15 Population by Generation 2026
Country Reports Disclaimer
CHART 16 Key Industry Trends for Snacks
CHART 17 Affordability Drives Snack Demand as Consumers Trade Down
CHART 18 Value Sales 2021-2031
CHART 19 Value Sales by Category 2026
CHART 20 Analyst Insight for Snacks
CHART 21 Forecast Value Sales 2021-2031
CHART 22 Forecast Value Sales by Category 2026-2031
CHART 23 Company Shares 2026
CHART 24 Brand Shares 2026
CHART 25 Retail Channels 2021-2026
CHART 26 Economic Context for Snacks
CHART 27 Real Gdp Growth 2021-2031
CHART 28 Inflation 2021-2031
CHART 29 Consumer Context for Snacks
CHART 30 Population 2021-2031
CHART 31 Population by Generation 2026
SNACKS IN JORDAN
Executive Summary
2026 Developments
Key Data Insights
Key Industry Trends
Industry Performance
Budget Brands Win Loyalty by Delivering Affordable Everyday Snacks
Savoury Snacks Outpace Others as Affordability Shapes Demand
What's Next?
Value Packs and Smaller Formats to Secure Loyalty as Affordability Remains Critical
Savoury Snacks to Retain Dominance as Value Strategies Drive Consistent Growth
E-Commerce and Quick-Commerce Expand Reach as Urban Shopping Habits Evolve
Competitive Landscape
Mudieb Haddad & Sons Leverages Value to Capture Share From International Rivals
Channels
Small Local Grocers Secure Loyalty with Convenience and Value
Urban Consumers Drive Gradual Growth in Online Snack Purchases
Economic Pressures Shift Snack Purchases to Affordable Retail Channels
Products
Affordability Reshapes Pack Architecture and Product Design
Happy Break and Mr Chips Embed Value into Daily Consumption Formats
Price-Led Product Strategies Compress Margins and Open New Competitive Spaces
Economic Context
Consumer Context
Country Reports Disclaimer

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