Report cover image

Home Furnishings in the US

Publisher Euromonitor International
Published Jul 14, 2026
Length 44 Pages
SKU # EP21415646

Description

In 2025, US home furnishings returned to growth after two years of contraction, registering a 3% increase in retail value to reach USD189,525 million, demonstrating resilience despite ongoing inflation, subdued housing activity, and shifting consumer sentiment. The category remains attractive for players able to adapt, with robust demand for indoor living essentials and a pronounced shift towards value-led, multifunctional, and modular solutions, particularly as affordability and sustainability...

Euromonitor International's Home Furnishings in USA report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2030 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Indoor Living, Lighting, Outdoor Living.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Furnishings market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

44 Pages
Home Furnishings in the US
Euromonitor International
July 2026
List Of Contents And Tables
HOME FURNISHINGS IN THE US
Key Data Insights
2025 Developments
Home Furnishings Summary
Key Industry Trends
CHART 1 Key Industry Trends for Home Furnishings
Industry Performance
Modular and Multifunctional Are Important in a Cautious Consumer Environment
Indoor Living Essentials Drive Resilient Demand as Budgets Tighten
CHART 2 Ikea San Marcos - the First Ikea Small City Store in Texas
Lighting Brands Accelerate Led Adoption for Both Regulatory and Sustainability Reasons
CHART 3 Value Sales 2020-2030
CHART 4 Value Sales by Category 2025
What's Next?
Design-Led Retailers Expected to Expand Digital Tools to Capture Value-Driven Shoppers
CHART 5 Analyst Insight for Home Furnishings
More Brands to Offer Take-Back and Circularity Initiatives to Address Regulatory Scrutiny
CHART 6 Forecast Value Sales 2020-2030
CHART 7 Forecast Value Sales by Category 2025-2030
Competitive Landscape
Private Label and Value-Led Brands Reshape the Competitive Dynamics
Acquisitions and Product Launches Impact the Competitive Landscape
CHART 8 Eight Sleep Introduces Pod 5: the First Ai-Powered Sleep System
CHART 9 Company Shares 2025
CHART 10 Brand Shares 2025
Channels
Homewares and Home Furnishing Stores Leads, as Many Consumers Still Prefer to Evaluate Products
Amazon and Wayfair Accelerate E-Commerce Growth with Ai Personalisation and Seamless Fulfilment
Wayfair’S Big-Box Format and Williams-Sonoma Collaborations Deliver Experience and Design Credibility
CHART 11 Retail Channels 2020-2025
Products
Modular Design and Circularity Shape New Collections
Artificial Intelligence and Wellness Drive Technological Integration
CHART 12 Wayfair Introduces Ai-Powered Tool Muse to Inspire and Personalise the Home Shopping Experience
Strategic Polarisation and the Rise of Private Label Offerings
Economic Context
CHART 13 Economic Context for Home Furnishings
CHART 14 Real Gdp Growth 2020-2030
CHART 15 Inflation 2020-2030
Consumer Context
CHART 16 Consumer Context for Home Furnishings
CHART 17 Population 2020-2030
CHART 18 Consumer Expenditure 2020-2030
CHART 19 Population by Generation 2025
Country Reports Disclaimer
CHART 20 Key Industry Trends for Home and Garden
CHART 21 Scotts Miracle-Gro Expands Its Omri-Listed Miracle-Gro Range
CHART 22 Segway Navimow X3 Series Exemplifies Digitalisation in Gardening in 2025
CHART 23 Value Sales 2020-2030
CHART 24 Value Sales by Category 2025
CHART 25 Forecast Value Sales 2020-2030
CHART 26 Forecast Value Sales by Category 2025-2030
CHART 27 Company Shares 2025
CHART 28 Brand Shares 2025
CHART 29 Retail Channels 2020-2025
CHART 30 Behr Paint Company Announces 2026 Colour of the Year: Hidden Gem
CHART 31 Economic Context for Home and Garden
CHART 32 Real Gdp Growth 2020-2030
CHART 33 Inflation 2020-2030
CHART 34 Consumer Context for Home and Garden
CHART 35 Population 2020-2030
CHART 36 Consumer Expenditure 2020-2030
CHART 37 Population by Generation 2025
HOME AND GARDEN IN THE US
Executive Summary
2025 Developments
Key Data Insights
Key Industry Trends
Industry Performance
Home Depot and Lowe’S Adapt as Shoppers Seek Essentials and Selective Upgrades
Home Furnishings Drives Repeat Purchases as Us Households Refresh Indoor Spaces
Scotts Miracle-Gro and Segway Navimow Expand Climate-Safe, Connected Solutions as Gardening Growth Accelerates
What's Next?
Retailers to Refine Value Messaging as Shoppers Split Spending Priorities
Gardening Brands Set to Capture New Growth by Targeting Younger Urban Consumers
Competitive Landscape
Private Label Gains Share as Price Pressures Reshape Choices
Tempur Sealy and Home Improvement Leaders Drive Consolidation
Channels
Big-Box Retailers Strengthen In-Person Experiences as Hybrid Journeys Expand
Retail E-Commerce Accelerates with Digital Features and Flexible Fulfilment
Ai-Driven Tools and Collaborations Reshape Retail Innovation
Products
Catalysts for New Product Development
Pioneering Launches across Home and Garden Categories
Shifting Competitive Dynamics and Consolidation
Economic Context
Consumer Context
Country Reports Disclaimer

Search Inside Report

Pricing

Currency Rates
How Do Licenses Work?

How Do Licenses Work?

The primary function of a report license is to define how many people within a company are authorized to use the purchased report. This is separate to how a report might be delivered. Unless specifically identified otherwise, the purchase option is Single User. Below is a helpful description of that license, along with a sampling of others most commonly offered.

  • This license allows only one user to have access to and to use/read the report. It is not one user at a time or one user group; it is an individual who will be reading and utilizing the report.

  • This license allows for the entire purchasing company to read and use the report. This is the license level that would allow for a report to be placed on an internal company shared drive for access by all employees of that direct company. This license does not extend to parent or sister company use.

  • This license is designed to allow an entire department within a company full access to a report. The departmental license is a great option for companies that have more than one location and the department is spread out all over the country/world

  • This license is for companies that have one location where they want the report to be accessible by all employees within that physical location.

  • This is the most flexible of the licensing options. Some publishers will allow you to get a license for a preset number of people (typically 5). These licenses are ideal for small work groups.

License options are at the discretion of each publisher. As such, not all licenses indicated above are available for every product. If you are uncertain of the best license for your needs or would like a license that is not proactively available, please contact us and we will be happy to assist.

Request A Sample
Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
Chat Now
Contact Us