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Savoury Snacks in Azerbaijan

Published Sep 02, 2026
Length 42 Pages
SKU # EP21569272

Description

Homewares in Thailand maintained stability in 2025, achieving retail value sales of THB16,032 million with negligible year-on-year growth, reflecting resilience amidst heightened competition and subdued discretionary demand. The environment is characterised by rapid digital transformation, led by a surge in e-commerce and social commerce platforms, and a strong preference among urban consumers for mobile-first convenience and rapid delivery, which is reshaping traditional retail and intensifying...

Euromonitor International's Homewares in Thailand report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2030 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Dining, Kitchen.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Homewares market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

42 Pages
Homewares in Thailand
Euromonitor International
August 2026
List Of Contents And Tables
HOMEWARES IN THAILAND
Key Data Insights
2025 Developments
Homewares Summary
Key Industry Trends
CHART 1 Key Industry Trends for Homewares
Industry Performance
Ikea Accelerates Digital Sales and Reshapes Shopping Behaviours
CHART 2 Ikea's Chiang Mai Order Point Shows How Far Online Has Moved into the Homewares Journey
CHART 3 Royal Porcelain Translates Modern Thai Aesthetics into Affordable Everyday Tableware
Royal Porcelain Drives Mainstream Demand for Modern Thai Design
CHART 4 Qualy Turns Recycled Ocean Plastic into Accessible Everyday Homewares
Qualy’S Eco Innovations Propel Sustainability and Local Craftsmanship Mainstream
CHART 5 Value Sales 2020-2030
CHART 6 Value Sales by Category 2025
What's Next?
Lazada and Shopee Accelerate Digital-First Shopping and Are Set to Reshape Consumer Expectations
Qualy and Local Producers to Drive Eco Innovation as Regulation and Values Converge
Younger Renters Expected to Prioritise Design and Affordability Amid Shifting Demographics
CHART 7 Forecast Value Sales 2020-2030
CHART 8 Forecast Value Sales by Category 2025-2030
Competitive Landscape
Srithai Superware and Satien Stainless Steel Sustain Leadership in a Fragmented Environment
Royal Porcelain and Qualy Drive Growth in Eco and Design-Led Launches
CHART 9 Company Shares 2025
CHART 10 Brand Shares 2025
Channels
Department Stores Leads, but Is Challenged by Changing Consumer Habits
Retail E-Commerce Rises Due to Easy Browsing and Good Deals
Ikea and Central Retail Deepen Omnichannel and Sustainability Focus
CHART 11 Retail Channels 2020-2025
Products
Compact Living and Cultural Pride Shape the Innovation Agenda
Brands Convert Constraints into Distinctive Product Lines
Innovation Redraws the Economics of Product Development
Economic Context
CHART 12 Real Gdp Growth 2020-2030
CHART 13 Inflation 2020-2030
CHART 14 Economic Context for Homewares
Consumer Context
CHART 15 Population 2020-2030
CHART 16 Consumer Expenditure 2020-2030
CHART 17 Population by Generation 2025
CHART 18 Consumer Context for Homewares
Country Reports Disclaimer
CHART 19 Key Industry Trends for Home and Garden
CHART 20 Mr D.I.Y. Grows Strongly as Cost-Conscious Thai Shoppers Trade Down to Low-Price Essentials
CHART 21 Value Sales 2020-2030
CHART 22 Value Sales by Category 2025
CHART 23 Ikea's Chiang Mai Order Point Shows How Far Online Has Moved into the Homewares Journey
CHART 24 Forecast Value Sales 2020-2030
CHART 25 Forecast Value Sales by Category 2025-2030
CHART 26 Company Shares 2025
CHART 27 Brand Shares 2025
CHART 28 Retail Channels 2020-2025
CHART 29 Cotto's Eggshell-Infused Sanitaryware Turns Waste into Low-Impact Materials
CHART 30 Real Gdp Growth 2020-2030
CHART 31 Inflation 2020-2030
CHART 32 Economic Context for Home and Garden
CHART 33 Population 2020-2030
CHART 34 Consumer Expenditure 2020-2030
CHART 35 Population by Generation 2025
CHART 36 Consumer Context for Home and Garden
HOME AND GARDEN IN THAILAND
Executive Summary
2025 Developments
Key Data Insights
Key Industry Trends
Industry Performance
Value-Focused Retailers Capture Spending as Cautious Households Defer Some Major Purchases
Home Furnishings Leads, with Urban Lifestyles Driving Demand for Compact, Affordable Designs
Sustainability Gains Importance, While Omnichannel Accelerates
What's Next?
Retailers to Leverage Affordability and Digital Integration to Capture Value-Driven Demand
Players Expected to Build Trust with Credible Sustainability and Local Sourcing
Shopee, Lazada and Tiktok Shop Will Drive Omnichannel Shopping with Digital-First Experiences
Competitive Landscape
Siam Sanitary Ware Industry Sustains Its Lead with Innovation and Eco Design
Channels
Home Products Specialists Defends Leadership with In-Store Experiences
Shopee, Lazada and Tiktok Shop Accelerate E-Commerce Growth with Digital-First Strategies
Products
Personalisation and Regulatory Pressure Push Development beyond Price
Material Breakthroughs and Award-Winning Design Showcase the Innovation Pipeline
Provenance and Compliance Redraw the Boundaries of Competitiveness
Economic Context
Consumer Context
Country Reports Disclaimer

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